Scaling Mission-Driven Brands With Profit & Purpose

Founded by 7-figure brand owner Jack Tarca, we help purpose-driven e-commerce brands grow faster through paid advertising, conversion rate optimization, affiliate marketing, and high-impact content creation.

ABOUT GOOD COMMERCE

Built By Brand Owners,
For Brand Owners

Most agencies have never owned a brand. We know the grind of acquiring customers profitably, navigating cash flow, and building a loyal community. That’s why we partner exclusively with founder & mission-driven companies who
want both impact and profit.

Proven 7-figure brand experience in
apparel & DTC.

Paid Ad strategies backed by $1M+ in spend and $4M+ in revenue driven.

Professional content creation to fuel your E-commerce brand.

Affiliate marketing programs
delivering 7X+ ROAS.

Conversion-focused website optimization. Less clicks, More sales.

Specializing in brands with a mission & impact, not just a product.

WHO IS JACK TARCA

Entrepreneur. Educator. Creator. Brand Builder.

Jack is the founder of Find The Good Brand, a purpose-driven apparel company built around mental health awareness and community impact. With over 7 years of full-stack e-commerce experience, Jack has worn every hat from creative direction and paid media to supply chain, product development, and customer experience.

As the University of Connecticut’s first Entrepreneur in Residence, Jack polished his own brand as well as Championship Labs, a program that worked directly with Division 1 and now professional athletes on NIL strategy and personal brand development. He continues to share his expertise as a current Adjunct Professor, and has taught 200+ students how to build, launch, and scale their own businesses.

Beyond the classroom and laptop, Jack is also a professional freelance photographer, capturing product, lifestyle, and brand stories for companies across industries.

In 2024, he served as Commencement Speaker for Cheshire Academy College Prep School, inspiring the next generation of leaders.

Jack’s unique blend of real-world brand ownership, high-level marketing expertise, and hands-on creative work makes him a partner who not only understands growth but has lived it.

CORE SERVICES

Everything You Need
To Know Grow.

  • Over $1M in managed ad spend and $4M+ in revenue driven on Meta, TikTok, and Google. Every campaign is built to scale profitably.

  • From landing pages to checkout, we turn clicks into customers, without pulling attention away from your story.

  • Proven affiliate frameworks delivering 7X+ ROAS by turning your community into a high-performing sales channel.

  • With a background in professional product and lifestyle photography, we craft visuals that connect emotionally and turn emotion into conversion.

  • Acquisition, retention, and upsell systems designed for sustainable growth.

Good People. Good Brands. Good Profits.

Scaling Impact Without
Losing Integrity

We believe profit and purpose must coexist. Our clients are founders who care about the mission behind their products and want growth that amplifies that mission, not dilutes it.

Trusted by Brands Who Care

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Experience You Can Trust

Jack has built and scaled his own E-commerce
brand to 7 figures, managed over $1M in ad spend,
driven $4M+ in revenue, and created content that
has generated tens of millions in sales
for mission-driven businesses.

Ready To
Scale Your Brand?

Let us help you drive more traffic, conversions, and profit while staying true to your mission.